The logo is the face of the brand
A great logo is easily recognizable, conveys something core about the brand, and will stand the test of time.

TAGLINE LOGOS
Use this version of the logo when it exists by itself, with no other context of what CEO is.


The purpose of these logos are to succinctly communicate our brand's value proposition in a memorable way.
PROGRAM LOGOS
Use the horizontal version of the logo as the primary default unless space limitations require the stacked version.

HORIZONTAL

STACKED
The program logo is the primary logo used by programs in order to build local recognition.
TAGLINE + PROGRAM LOGO
Use only when suffficient space is available. This logo is at the highest risk for legibility issues.


A great option that provides the most information about CEO in one mark.
Choose black or white based on the most contrast from the background.
